Arbito: extraño mundo

Creador del comercial alucinante para nike y la bota correspondiente para el snowboarder Danny Kass, Jesse, o Arbito, directo de San Francisco, en su studiop en su sótano junto a su esposa, la también artista Snaggs, monta la cima de la escena toy con trabajos psicodélicos y bombonamente monstruosos para compañías como DKE o Super 7

La vida en el estudio: ¿cómo es? Entre vos y tu mujer, Snaggs, el presupuesto de materiales de ser enorme.
Es cierto, mi mujer es artista, su seudónimo es Snaggs, y tenemos un estudio chiquito y encantador en el sótano de casa. Ahí tenemos mucho arte viejo, juguetes y cosas divertidas en general para inspirarnos. Ella usa kilos y kilos de felpa para sus toys y objetos, y yo uso montones de baldes de resina, así gastamos todo nuestro presupuesto en comida y materiales. Es como una vida feliz y modesta. Y dibujo desde chico, nunca llegué a la escuela de arte, solo seguía senderos que me inspiraban, hacerlo full time es difícil. Cuando tenía 20, 24, boludeaba mucho. Está mejor ahora de grande, ¡me puse más serio al respecto!

Estás en todos lados en la escena toy: Super 7, DKE, Neon Monster, Gargamel, etcetera.
Sí, pero la escena de toys es casi nueva para mí. Es alucinante lo dedicadas que son las personas cuando coleccionan. También colecciono, así que entiendo el encanto. Acabo de recibir uno nuevo de los míos en vinyl, hecho por una de mis compañías favoritas, Super 7, y esculpido por Gargamel en Japón. Es el Patty Power, un chico hamburguesa muy desordenado que viaja por el espacio en una van vieja con sus amigos Seeker y Cosmic Hobo, y es la nueva adición a la Monster Family de Super 7. Este año, voy a estar en la Comicon de San Diego, que es la cita principal para toys, action figures, comics, fantasía y lo que quieras: lo nuevo que va a salir y lo que nunca saldrá, es la convención del año. Es muy, muy excitante, me hace feliz que alguien tenga un juguete mío para jugar y coleccionar.

Tu lenguaje visual es muy old school y psicodélico. Viene de los comix contraculturales de fines de los 60s, de autores como Gilbert Shelton, la cultura hippie de Haight-Ashbury en San Francisco, los posters y afiches de conciertos.
Tenés razón, estoy inspirado principalmente por la cultura pop de los 60s y 70s, aunque puede ser de cualquier década, y ni tiene por qué ser célebre. A veces un pequeño aviso en una revista de los 70s me puede mover, quizá ni importa la imágen o la ilustración, puede ser simplemente el arreglo de colores. Me fascina ver cómo vibran unos contra otros. Y me excita también pensar el arte como un producto, como el fin de un proceso de producción, desde pensarlo hasta venderlo. Y es gracioso que menciones a la calle Haight en San Francisco, tengo mi primer muestra ahí dentro de poco.

Tu co-lab con Nike para las botas snowboard de Danny Kass estuvo muy bien. Hasta Pharrell Williams las usó en una red carpet.
Fue muy divertido de hacer. Sabía que tenía que tener ese look psicodélico de fines de los 60s, así que monté un paisaje con personajes chistosos y formas para que Danny Kass les pase encima con su snowboard. No solo fue la bota, también el comercial, y el equipo de animación hizo un trabajo muy bueno y llevó mis ilustraciones al próximo nivel. No podría estar más feliz. Y fue muy loco ver a Pharrell usándolas en una red carpet, tal cual. Si hay gente que piensa que tienen onda, no lo sé, ¡nadie me llamó para contármelo!

Los personajes de tus toys, ¿necesitan una historia? Uno juega con ellos, se arma su propio playset.
Esa es difícil. Ahora estoy muy enamorado de Patty Power, otro que amo es Zag de Gargamel, su sonrisa dientona es tan perfecta que me mata de risa cuando lo veo. También toys de amigos, como Le Merdes o Bwana, o Martin Ontivero. No es necesario tener una historia para amar a un juguete, lo ves y te gusta. A veces es más amor a primera vista que otra cosa.

¿Y Arbito? ¿Qué significa? ¡Suena japonés!
¡Pero no lo es! Es una palabra que se me ocurrió a mitad de los 90s para firmar mis obras. No hay forma correcta o incorrecta de pronunciarlo. Como suena en español está bien, yo la digo así. ¡Y tampoco tengo una interpretación!

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